I actually had a Pudsey bear soft toy when I was a child, but just the standard fluffy yellow with the red polka dot eye patch variety. I'm sorry to say he always came second to the white rabbit with cross stitches for eyes and tended to be 'left on the shelf.'
This year, the loveable Children In Need mascot has been given a designer makeover by 9 fabulous high fashion designers. (From left to right) Erdem, PPQ, Mulberry, Giles Deacon, Kate Hillier, Liberty, Henry Holland, Patrick Grant and Jonathan Saunders have all contributed to creating new identities for the iconic bear, reflective of their respective brands themes and trend stories. For example, the 'Mulberry Pudsey' has been crafted from the same soft buffalo leather used for the Alexa bag, the Henry Holland bear follows Henry's Spring/Summer '12 Punk theme and is made from '100% wool House of Holland tartan,' whilst the Giles Deacon Pudsey is an on trend metallic leather creation, which has been inspired by his S/S '12 collection.
The bears will be exhibited at Liberty until November 19th, after which, the bears will be auctioned off on Ebay, adding to the Children In Need collection pot.
Needless to say, if I was to be given a second chance this time round with a more fashionable Pudsey, he would no longer come second to the rabbit with cross stitches for eyes, nor would he be 'left on the shelf.'
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